About Us
WHO WE ARE
At the heart of ForSawn Media is the passionate dedication of two women, Mickey Petersen and Joy Crane. Together we have 66 years of experience serving Africa’s forests, wood-based industries, and value chains. ForSawn Media was founded in January 2021.
JOY CRANE
Joy is a researcher, journalist and editor with 28 years of experience in the forestry, sawmilling, furniture manufacturing, skills development and wood products industries. She has degrees in journalism and strategic studies and an MA in Labour Relations cum laude.
MICKEY PETERSEN
Mickey is the Sales Director and has accumulated a formidable wealth of knowledge and contacts from her 38 years in the sector. She has devoted her career, energy and passion to the people and their services and products.
OUR MISSION
ForSawn Media’s Mission is to be the leading media services resource contributing to Africa’s sustainably developed and managed forest resources by focusing on its people and technologies to improve business efficiencies and stewardship of the planet.